The Right Way to Set Up Google Ads Location Targeting

When creating a campaign in Google Ads, you are asked to set a location. We typically provide two recommendations for this set up when your location targeted is the United States. First, select that you only want to bid on keywords within your targeted location. Secondly, input each U.S. state individually rather than targeting the country. We will explain in more detail the reasoning of this method!

By Daniel Sosa